KONAHAn alternative to Lofty Social Studio.
Lofty, the real estate platform formerly called Chime, includes Social Studio, a social media suite inside its CRM. If you want strong social tools but don't want to change CRMs to get them, a standalone AI social manager is the other path. Here's how KONAH's works.
Two ways to get help with social.
Lofty facts are from Lofty's own pages; check lofty.com for current features and plans.
| Lofty Social Studio | KONAH AI Social Media Manager | |
|---|---|---|
| What it is | Lofty's built-in social media suite, inside the same platform as its CRM and listings, per Lofty | A standalone AI social manager in your KONAH portal; works whatever CRM you use |
| Company | Chime Technologies renamed itself Lofty Inc. in November 2023 (press release) | KONAH Media Group LLC |
| Planning | Check Lofty | A full week planned every Sunday from your listings, open houses and local market news |
| Voice | Check Lofty | Learns your voice from a short recorded talk and your edits; banned-phrases list |
| Checks before posting | Check Lofty | Fair Housing wording, lending claims, brokerage disclosure and facts not in your notes are flagged; nothing posts without your tap |
| Price | Part of Lofty's platform; check lofty.com | $49.99 a month after a free 14-day trial; every platform included |
Built in vs built for it.
A social suite inside your CRM has a clear advantage: your listings and leads are already there, so posts and engagement can connect to contacts without any setup. A dedicated social manager has a different advantage: it doesn't care which CRM you use, and its whole job is the weekly plan, the writing and the replies. Neither is wrong. The question is whether you're choosing a CRM or choosing social help.
If you're already on Lofty.
Try Social Studio properly first. Connect your accounts, use it for a month, and see whether you actually post more. If you do, you've saved yourself a subscription. If the posts still aren't going out, the gap is usually planning and writing time, which is what the KONAH AI Social Media Manager is built to remove.
How KONAH's week works.
- Connect Instagram, Facebook, TikTok, LinkedIn and Google Business Profile.
- Every Sunday you get a week of drafts: listings, tips, market updates, neighborhood posts and real reviews you've pasted in.
- Each draft is written per platform in your voice, with branded graphics from your Brand Kit.
- Approve, edit or reject from your phone. Comments and DMs arrive with a reply drafted.
What to look for in any social tool.
- Does anything post without your approval? (It shouldn't.)
- Does it flag Fair Housing risks and add your brokerage disclosure?
- Will it use real listing photos rather than AI-made images of homes?
- Can you see proof that each post went out, and an alert if one fails?
Sources and fine print.
Facts about other companies were checked on against the public pages below. Products change, so confirm anything important with the company itself. Product names belong to their owners; KONAH Media Group isn't affiliated with or endorsed by them.
Questions, answered.
Is KONAH connected to Lofty?
No. The KONAH AI Social Media Manager is made by KONAH Media Group and has no connection to Lofty.
Do I have to switch CRMs to use KONAH AI Social?
No. It works on its own. Buyer and seller questions from comments and DMs can go into KONAH CRM if you use it.
What happens after the free trial?
Your card is charged $49.99 for the month unless you cancel. We email you 3 days and 1 day before the trial ends.
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One login for the whole business.
Your KONAH account is free to open. Add the CRM, the AI Social Media Manager or the Transaction Coordinator when you want them, and cancel the monthly ones any time.